In this world, there are generally 6 main types of perfumes that consumers can buy depending on their needs and occasion.
| Essential Oils Concentration | Duration | Characteristic | Application | |
|---|---|---|---|---|
|
Parfum
(Extrait de Parfum)
|
20-30% | 6-8 hours | Rich, intense, expensive, luxury | Special occasion, evenings |
|
Eau de Parfum
(EDP)
|
15-20% | 4-5 hours | Strong & elegant | Day or night |
|
Eau de Toilette
(EDT)
|
5-15% | 2-3 hours | Great for daily wear | Daywear |
|
Eau de Cologne
(EDC)
|
2-4% | About 2 hrs | Fresh & quick | After shower |
|
Eau Fraiche
|
1-3% | Up to 2 hrs | Light & subtle | Instant scent |
|
Perfume Oils
|
Pure oils with no alcohol | Long-lasting | Natural and customisable | Rooms, enclosures |
| Essential Oils Concentration | 20-30% |
| Duration | 6-8 hours |
| Characteristics | Rich, intense, expensive, luxury |
| Application | Special occasion, evenings |
| Essential Oils Concentration | 15-20% |
| Duration | 4-5 hours |
| Characteristics | Strong & elegant |
| Application | Day or night |
| Essential Oils Concentration | 5-15% |
| Duration | 2-3 hours |
| Characteristics | Great for daily wear |
| Application | Daywear |
| Essential Oils Concentration | 2-4% |
| Duration | About 2hrs |
| Characteristics | Fresh & quick |
| Application | After shower |
| Essential Oils Concentration | 1-3% |
| Duration | Up to 2hrs |
| Characteristics | Light & subtle |
| Application | Instant scent |
| Essential Oils Concentration | Pure oils with no alcohol |
| Duration | Long-lasting |
| Characteristics | Natural & customisable |
| Application | Rooms, enclosures |
Our Exclusive Distribution
Luxury
Premium
Masstige
Luxury
Niche brands that have established a reputation for themselves and achieve a loyal global following. Price points are high in view of the use of exquisite ingredients (exotic, rare and precious), product innovation and specific target customers.
- On the nose, there are hints of precious flowers, woods and amber.
- Available in Atelier De Prestige, monobrand shops, perfumeries and most departmental stores.
Premium
These perfumes bridge the gap between luxury and mass-market fragrances. They offer quality at a more accessible price point. The underlying brands are known for their rich heritage, prestige and top quality.
- On the nose, there is balanced compositions with a touch of sophistication.
- Available in Atelier De Prestige, monobrand shops and high-end departmental stores at prime locations.
Masstige
Mass consumer brands that are affordably priced and available in most stores, perfumeries and pharmacies
